From 8 to 10 September 2025, the MVK “Crocus Expo” hosted the XV International Exhibition “FlowersExpo”.
The key event of the year for professionals in floriculture, the flower business, landscape design and floristry opened its doors for the 15th time and became an unprecedented commercial and cultural occasion.

Russian companies showed great interest in the exhibition. Among 305 Russian participants were 14 of the largest greenhouse complexes, nurseries, producers of soils, fertilizers and plant protection products, materials and other goods.

New names, brands and countries appeared at the exhibition. In addition to Russian companies, there was active participation from China (31 companies). Companies from Ecuador (25 companies) and Belarus (9 companies) also expanded their presence. Among the participants were companies from the USA, Israel, the Netherlands, Kazakhstan, Kenya, Serbia, Switzerland, Thailand and other countries. Flowers from Indonesia were presented at the exhibition for the first time.

Both exhibitors and visitors noted the positive atmosphere and were satisfied with the number and quality of business contacts. For the 15th time, the exhibition became an effective platform for business communication, bringing together many players in the flowers and plants market, as well as representatives of the ECO industry.

In terms of scale, the exhibition ranked among the largest events in its history:

It brought together 385 companies from 16 countries on 18,000 sq. m of exhibition space.
125 companies took part in the exhibition for the first time.
The event welcomed 12,114 visitors from all regions of Russia and foreign countries to Moscow, of which 802 attended via the exhibition’s digital twin — Online.Flowers-Expo.ru.
The opening ceremony was honored by the presence of:

Alexey Sitnikov, Deputy of the State Duma of the Russian Federation, President of the “Greenhouses of Russia” Association
Elena Dybova, Vice President of the Chamber of Commerce and Industry of the Russian Federation
His Excellency Juan Fernando Olguín Flores, Ambassador Extraordinary and Plenipotentiary of the Republic of Ecuador to the Russian Federation
Arkady Muravyov, Vice President of the “Greenhouses of Russia” Association
Tatyana Kulik, General Director of the “Greenhouses of Russia” Association
Igor Voskresensky, President of the Guild of Landscape Industry Professionals “GIPLI Association”
Ruben Garcia, Chairman of the Board of the Association of Irrigation and Landscape Design Market Participants ROSA
Alexander Bezmaternykh, Deputy Chairman of the Board of the Association of Planting Material Producers
Nadezhda Platitsyna, President of the National Guild of Florists
Malika Shamatova, Head of the Sectoral Expertise Center of the Strategic Development Department, Rosselkhozbank JSC
The multifaceted theme of FlowersExpo was expanded by the successfully held exhibition-forum “GreenExpo: Life in ECO Style”.

The main focus this year was “Ecology in the Landscape”. As part of the ECO program there were workshops, topiary competitions, displays of Russian varieties, the forum “Biodiversity: In Harmony with Nature” and the show “Second Life of Plants”.

The Purchasing Center for retail and garden centers, held at the exhibition for the first time, clearly demonstrated the exhibition’s buyer potential. In just 4 hours of the Center’s work, 200 negotiations were held, 193 of which resulted in preliminary contracts totaling 6,372,000,000 rubles!

Traditionally, the exhibition was accompanied by an extremely rich and relevant business program: 50 different events designed for a wide range of professionals — special events, impressive installations, contests, award ceremonies, conferences, seminars, panel discussions and demonstrations with more than 100 leading experts and 3,000 attendees.

The program focused on major expert and practical formats:

7 large-scale conferences, including key ones:

“FlowersCONF 2025: The Future of Flower Retail — AI, Taxes, Control”
“Green Retail 2025: Transformation of the Garden and Country Goods Market”
Russian Florist Championship RUSSIAN FLORIST CUP 2025 — a prestigious professional skills competition that annually brings together the best florists from all over the country.

This year the Championship tasks were dedicated to masterpieces of world cinema and united by the common theme “LIKE IN THE MOVIES”. Participants completed four assignments: two home tasks (table decoration and vertical bouquet), one surprise task and one semi-surprise task.

4 competitions: “Best Product Quality”, “New Product of the Year”, “Best Stand Design”, “Best Innovative Solution”

3 prestigious Awards:

Green Retail Awards – Best Garden Center
Russian Florist Awards – Russian Florists’ Award
FlowersExpo Exhibition Award – to Russian manufacturers and floristry schools
The FlowersExpo-TV live studio complemented the exhibition program with current professional topics. The studio hosted more than 20 experts, held meetings with 15 participants and conducted 6 round tables.

The anniversary exhibition once again proved that FlowersExpo is not only the largest event in the industry, but also a top-level platform with extensive opportunities: an effective professional business arena, a long-awaited meeting place for the “green” industry, and a space for communication, inspiration and the search for new solutions.

By ensuring maximum concentration of market players in one venue, FlowersExpo 2025 acts as a driving force for market development and innovation.

The organizers thank all participants and guests for their attention, support and professional interest.

Next year, FlowersExpo 2026 will once again take place at MVK “Crocus Expo” — from 7 to 9 September.
See you in the new season!