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Business Program
International Exhibition "FlowersExpo"
Moscow, Crocus Expo, 17 - 19 September, 2014

 

17 September, Wednesday
12.00-13.00 Stage Inauguration ceremony of the Exhibition Exhibition Organizing Committee
10.00-18.00 Exhibition Hall 7 Competition area Open Russian Championship on Professional Floristics - Russian Cup'2014 National Guild of Florists
10.00-18.00 Hall 8 Stand D 050 Consultations "Services and new opportunities of cooperation with FloraHolland" Auction FloraHolland, Holland
11.00-12.00 Conference Hall G Lecture "Practical design of a land plot. Step by step"
Valery Ilyin, author of articles and books on design and floriculture
Educational Center "Moscow Flower Growers "
14.00-15.00 Exhibition Hall 7 Stand N-351 Master class "Internet technologies for promotion and stimulation of sales in green business". Zelenaya Liniya, Company
13.00-14.30 Stage European tendencies in floristics.
Show of Dutch florists Pascal Koeleman and Ruud Hazelaar
2 Design, Holland
13.00-14.00 Conference Hall G Flower novelties of Singenta. Elements of cultivation technology.
Julia Troitskaya
Company Singenta , Russia
14.00-15.00 Conference Hall G Product range of "Schneider" BV. Some aspects of growing plants from half stuff "Schneider" BV, Holland Schneider BV, Holland Rassada.ru, Russia
14.30-16.30 Stage Seasonal floristics in modern interiors.
Show of florist and instuctor Ursula Wegener, Germany
EFDESIGN CENTRE, Russia
15.00-16.00 Conference Hall G Tree peonies and their growing technology.
Prezentation
Japan External Trade Organization (JETRO)
16.00-17.00 Conference Hall G The world's flower breeding novelties.
Presentation. V. Mostitskiy, Else Geintz
Evrosemena Company, Russia
16.30-19.00 Stage New tendencies in floral window dressing.
Show of Giordano Simonelli, President of Florect Association, Italy
Primavera, Russian-Italian School of Floristics and Design
17.00-17.30 Hall 8, Stand K-505 Presentation of new software for printing labels
Organizer: "Printack", France
"Printack", France
17.00-17.30 Conference Hall G Swiss technology of increasing the number of buyers and profit of cut flowers shops.
Presentation of Vi+Fgro
Company Vi+Agro, Russia
18 September, Thursday
10.00-18.00 Exhibition Hall 7 Competition area Demonstration of works of participants of the Open Russian Championship on Professional Floristics "Russian Cup'2014" National Guild of Florists
10.00-18.00 Conference Hall А The 4th International Workshop on Landscape Design "Garden as a business project. From visualization to implementation". Blooming Planet, Educational and Practical Center
10.00-18.00 Hall 8 Stand D 050 Consultations "Services and new opportunities of cooperation with FloraHolland" FloraHolland Auction, Holland
10.00-11.00 Conference Hall B Presentation of new software for printing labels
Organizer: "Printack", France
"Printack", France
11.00-12.00 Stage Show "New applications of packaging materials. International trends in modern packaging". Company Nephrite Garden, Russia
11.00-12.00 Stage Presentation of software for printing labels
Organizer: "Printech", France
"Printech", France
11.00-12.00 Conference Hall B Seminar "Quality flower business into every district.
From a flower stall to a flower salon"
Presenter: Marina Karniushina, author of the Training Course "BusinessFloristics"
Training Course "BusinessFloristics"
11.00-14.00 Conference Hall G Round table "Strategy of sustainable development of garden centers of "Orchard and Garden" category in DIY, supermarkets and relatioship with retailers in a changing market"
  • - Customer loyalty. How to create a positive impression of shopping in your garden center,
    Marco Orlandelli, Organizzazione Orlandelli,Italy
  • - Our mistakes in the fight for a market
    Ilya Senin, Head, "Hothouse and Decor" Section, "Your Home"
  • - Relatioship with retailers in a changing market
    Maxim Surovegin, Manager, "Gardening, Plants and Landscape Design" Section, OBI hypermarket
  • - Presentation of new products. Discussions, Talks.
OBI hypermarket
12.00-13.00 Stage Floral fashion show "Renaissance" Etoile Co. Ltd.
12.00-13.00 Exhibition Hall 7 Stand N-351 Master class "Internet technologies for promotion and stimulation of sales in green business". Zelenaya Liniya, Company
12.00-13.00 Conference Hall B Presentation of novelties Reflux company, Russia
13.00-14.00 Stage "Stabilized plants in interior. Ideas for life and business".
Show of Svetlana Lunina, instructor and author of floristic cources, Israel
Osobie Tsvety, Russia
13.00-14.00 Conference Hall B Presentation of the Illustrated Atlas "Annual and Perennial Ornamental Plants for Flower Beds"
Authors: D.B. Kudriavtsev, N.I. Petrenko
Publisher: "Fiton", 2014
Presentation is conducted by D.B. Kudriavtsev,
Candidate of Agricultural Sciences
"Fiton" Publishing House
14.00-15.00 Conference Hall G Green walls. Without watering and care . Innovation technologyes in decoration.
Master-class and presentation for florists, designers, decorators.
Osobie Tsvety, Russia
14.00-15.30 Stage European tendencies in floristics.
Show of Dutch florists Pascal Koeleman and Ruud Hazelaar
2 Design, Holland
15.30-16.30 Stage Presentation of "Christmasworld" show Frankfurt Messe, Germany
14.00-17.00 Conference Hall B Round table "Challenges and prospects of the Crimean floriculture. Integration into the Russian flower industry" - The state and prospects of breeding flowers and plants in Nikitskiy Botanical Garden.
Zinaida K. Klimenko, Doctor of Biological Sciences, Professor, Honored Worker of Science and Technology of the Republic of Crimea, Head of the Laboratory of Floriculture.
Eurasian Growers Chamber, Florticulture magazine
17.00-18.00 Conference Hall B Seminar "How a flower salon can survive on the market. How to increase the demand for professional floristic products"
Conductor: Marina Karniushina, author of the Training Course "BusinessFloristics"
Training Course "BusinessFloristics"
15.00-18.00 Conference Hall G Lecture "Assortment of roses for the middle zone of Russia, on the example of the Rosary of the Main Botanical Garden of Academy of Sciences. Peculiarities of growing shrub roses.
Lubov I. Bumbeeva, Scientist, the State Botanical Garden of RAS, Posary Curator
Petersburg Center of Landscape Arts "Green Arrow"
16.00-17.00 Hall 7 Stand M301 Presentation EYECONIC rose (Exotic Group) Meilland company, France UBI France
17.00-19.00 Stage Awarding of winners of the Russain Championship on Professional Floristics National Guild of Florists
19 September, Friday
10.00-17.00 Stage International floral show of Araik Galstian "Fashion Day of Top Floral Design.
Participants: Araik Galstian (Russia) and Daniel Santamaria (Spain), Ivan Berg, Asunta Botacin, Annamaria Spedicato (Italy), Madina Dautia, Julia Piletskaya and Milena Wagner (graduates of Araik Galstian's School)
Moscow International Floral Design School SKOLKOVO, "Flowers' WORLD" magazine
10.00-16.00 Hall 8 Stand D 050 Consultations "Service and new opportunities of cooperation with FloraHolland", Holland Auction FloraHolland, Holland
10.00-11.00 Conference Hall B Presentation of new software for printing labels
Organizer: "Printech", France
"Printech", France
10.00-17.00 Exhibition Hall 7 Competition area Demonstration of works of participants of the Open Russian Championship on Professional Floristics "Russian Cup'2014" National Guild of Florists
11.00-14.00 Conference Hall G Annual meeting of the National Guild of Florists National Guild of Florists
12.00-13.00 Exhibition Hall 7 Stand N-351 Master class "Internet technologies for promotion and stimulation of sales in green business". Zelenaya Liniya, Company

 

The Program is in the formation stage. Please watch for changes.

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